First season of “Eloquente” premieres on April 27 on major players
Those who do not feel the impacts of social inequality and climate change are either inattentive or live on another planet. In the world in which we live, there is a high price to pay for the regeneration of the environment and the construction of a fairer economy. How much, after all, does a better planet cost and who is willing to pay for this cost? This is the question that guides the first season of “Eloquente”, a brand new podcast that will address sensitive topics of the socioeconomy, inviting those who understand the subject to frank conversations about conscious consumption and new ways of dealing with well-known problems.
In six episodes, listeners will be led to reflect on their consumption habits and the impacts they cause, both on the planet and on the population, such as climate change and social inequality. The aim of the first season is to understand the hidden links between consumers, products and services. Episode themes will explore what's behind each purchase, prompting consumers to rethink their responsibilities when purchasing a new product. In addition, each episode will also seek to understand the paths to a fairer economy, drawing attention to the fact that consumption is, above all, a political act.
With a presentation by Aerton Paiva, founder of Instituto Interelos, who has been working for more than 20 years on socio-economic projects, the inaugural episode of “Eloquente” debates on consumer responsibility in relation to the precariousness of self-employment, specifically dealing with the crisis of application drivers. With the title “Do you accept water, candy and the suspension of my labor rights?”, the conversation revolves around a key question: does the consumer really know what he is consuming? To help answer this, the program listened to Diego Veiga, a social scientist and researcher who is a member of the Solidarity Economy Center at USP, Ricardo Antunes, a professor of Sociology of Work at Unicamp, and Denivaldo da Silva, an Uber driver for over six years and an activist of drivers' labor rights.
The use of urban mobility applications has become very popular in recent years, especially for its practicality and low cost. Consumers quickly got used to calling a car by cell phone and using the transport service, without even realizing that this act, apparently simple, hides something fundamental: the suppression of drivers' labor rights. From there, the podcast discusses how the convenience of some products and services in our economy can hide a series of work relationships that are not always positive, and questions what can be done to transform this scenario once and for all.
“The world is experiencing a very deep structural crisis and corporations know that they have an immense mass of workers, from the most different professions, desperate for work. It was necessary to create a social alchemy and call a salaried worker an 'entrepreneur', or a salaried worker, because, in doing so, they are outside the social legislation that protects labor,” warns Professor Ricardo Antunes.
In addition to the invited experts, “Eloquente” brings, in each episode, concrete examples of innovative proposals that are transforming the market, such as I-Mobile, a car platform by application, created in Sergipe, by the drivers themselves, who share the profits in a fairer way, and Lady Driver, the first transport app in Brazil exclusively for women.
“In times of so little dialogue and so many means to communicate, Eloquente was born with the proposal to support the finding of solutions for socioeconomic inclusion in Brazil”, points out Aerton Paiva. The podcast “Eloquente” is produced by Estúdio Guarda-Chuva and will also feature a presentation by Sandro Marques, Mariana Chaubet and Eduardo Nicácio. The premiere is scheduled for April 27, bringing a new episode every Wednesday.