Podcast helps you understand what's behind your purchase

Eloquent podcast

With six episodes, the first season of Eloquente was dedicated to debating conscious consumption

The complete first season of Eloquente, the socioeconomy podcast, is now available on players and also the Interesso Institute website. Throughout the six episodes, we invite those who understand about socioeconomics to have conversations about the issues we need to face if we want to build a more just and sustainable economy.

The conversations debated why it is so difficult to adopt a more conscious consumption and what, in fact, is behind what we consume. In the first episode, we had a presentation by the founder and president of Instituto Interelos, Aerton Paiva, and we talked about the hidden relationships between consumers and products and services. We had a debate about the “uberization” of the economy and the precariousness of work, especially in the area of transport, and we debated about consumer responsibility in this scenario. Among the guests, we had the presence of Diego Veiga, a social scientist at the Solidarity Economy Center at USP, and Professor Ricardo Antunes, who teaches Sociology of Work at Unicamp. We also heard from the entrepreneur and founder of the Lady Driver app, the first transport app exclusively for women in Brazil, Gabryella Correa.

In the second conversation of the season, we received the forest engineer and researcher at Embrapa, Ana Euler, and the president of the deliberative council of the Ethos Institute, Ricardo Young, to talk about the distribution of value in the production chains. In this chat, we tried to understand the trajectory of the products until they reach the consumer, where value is generated and distributed and how we can create a chain that better distributes this value and generates a fairer remuneration for the workers involved in the different links of the chain. We also heard the testimony of Leonora Lubie, creator of Lubie Bakery, a bakery specializing in cookies that takes great care and responsibility for the production chain.

In the third episode, the topic was the environmental impact of production and consumption. We heard from the leader in actions for community and systemic changes of the Social Gastronomy Movement, Mike Oliveira, the socio-environmental communicator Eloísa Artuso and also Gustavo Sanchez, communication director of the 100% natural and biodegradable cleaning products company YVY Brasil.

We then had a conversation about the concept of socio-economy in the fourth episode, bringing reflections to unravel and better understand this idea, with guests such as social activist for the solidarity economy Denise Kassama and Daniela Vilela, executive director of FSC Brazil. We also heard from Paulo Araújo, coordinator of communication, sustainability and experiences at Fazenda da Toca, who brings us an inspiring example of how organic agricultural production can gain scale.

In the fifth episode, the theme was conscious consumption and the challenges we face so that consumers have access to information and the necessary incentives to change their consumption habits. Among the guests were forestry engineer Nurit Bensusan and Rodrigo Cunha, CEO of Agência Profile. With the aim of bringing people of action ahead of initiatives with real impact to the conversation, we also heard from Fernando Assad, co-founder of Vivenda, a company that adopts a model of very low-cost residential renovations.

We ended the season with an enriching dialogue on the power of consumer choices with the director of the Akatu Institute, Helio Mattar, and the activist CEO of Grupo Gaia, João Paulo Pacifico, in which we reflected on consumption as a political act and on the various implications of this seemingly simple action. We also listened to Lucy Freitas, from Sistema B Brasil, which recognizes companies that work to build a more inclusive, equitable and regenerative economy for people and the planet.

In these six episodes of the first season of Eloquentand, we had indispensable reflections and necessary provocations, in addition to inspiring examples of initiatives that are changing the way of producing and consuming and also content recommendations for those who want to delve deeper into the topics discussed.

Listen to the first season here.

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